Every entrepreneur wants his or her business to grow and prosper. In order to make this happen, though, entrepreneurs must feed their business’ values to achieve sustainability. To ensure that their businesses are growing at a steady rate, entrepreneurs must: Establish the purpose of the business – Every entrepreneur should know why they do what… Continue reading Building a Sustainable Business
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Fair Use
Fair use is a portion of the copyright law that is often misunderstood, but it is crucial that people understand it so that they have an accurate perception of the guidelines that come along with it. The idea behind fair use is that it allows people to use copyrighted works without permission of the copyright… Continue reading Fair Use
Kevin Gelfand
· Cofounder of Shake Smart · I chose to interview Kevin Gelfand for the “Interview an Entrepreneur” assignment. Kevin Gelfand, 30, is the President, CEO and Co-founder of Shake Smart. He and his partner, Martin Reiman, started Shake Smart to bring healthy, on-the-go blended drinks and foods to college campuses. Originally opening at San Diego… Continue reading Kevin Gelfand